Students studying the Festivals and Cultural Event Management Online Course will benefit from the following:

 

• Live Classes provide the ideal opportunity for interaction with your Facilitator in our virtual classrooms
   
• Expert tuition from event industry professionals
   
• Specialist Guest Speakers providing different perspectives on roles in the industry
   
• Small groups with strictly limited numbers provide an exclusive, premium online learning experience
   
• Enjoy learning from interactions with your fellow students who bring different perspectives and experiences to the virtual classroom sessions.
  
   
• Live Classes are ideal for real-time interaction and feedback

During your Festival and Cultural Event Management Course you will study the following topics:

The Industry

• The role of an event manager 
• Event industry working conditions and work ethics
• Aptitude for event planning
• Developing and updating knowledge and skills
• Event associations and organisations
• Finding and progressing in event careers

 

Festival and Cultural Event Feasibility

• Feasibility factors for festivals and cultural events
• Establishing event goals and objectives
• Setting criteria for event success
• Identify required resources
• Applicable legalities and permissions

 

Cultural Policy and Planning

• Definitions of national and local cultural policies and frameworks
• Influence of policy on the practices applied by cultural events managers.

 

WHS and Risk Assessments

• Preparing a risk assessments 
• Contingency planning 
• Health and safety considerations
• Planning for the weather
• Emergency services 

 

Festival and Cultural Event Components

• Entertainment and attractions 
• Headline acts
• Enhancing the visitor experience
• Understanding the basics of curating and exhibitor requirements
• When accommocation is required - hotel, hostel, camping sites

 

Venues and locations

• Conducting venue and location research
• Securing venues and locations 
• Attending viewings - what to look for, what to ask
• Conducting viewings - what to showcase
• Outdoor locations and temporary structures
• Creating outdoor event "footprints"and allowing for "flow"
• Creating spaces for exhibits, performances or visitor experiences

 

Event Planning and Coordination

• Setting dates 
• Creating planning timelines
• Working with checklists
• Developing itineraries
• Event budgets
• Event managers responsiblities during:

Event build-up

Event opening - your role "on-the-day"

Event break-down

Post event activities

 

Coordinating Services for Festival and Cultural Events

• Types of festival and cultural event suppliers
• Sourcing and selecting suppliers
• Basics of contracting
• Coordinating and monitoring supplier activities

 

Promoting Festivals and Cultural Events

• Online presence
• Social media
• Traditional marketing
• Ticketing and registration

 

Festival and Cultural Event evaluation

• Measuring festival and cultural event sucess
• Capturing customer and stakeholder feedback
• Making recommendations for future event improvements

 

Relationship Management

• Major stakeholders
• Effective stakeholder communication
• Working with clients
• Approaches to resolving conflict

Your Online Festival and Cultural Event Management Online Course includes:

 

• Interactive LIVE online classes
   
• Tuition by Industry Experts
   
• Specialist Guest Speakers
   
• Digital copies of the course materials
   
• Certificate in Festivals and Cultural Event Management awarded by The Event School London (awarded based on 75% attendance in online classes)

The following entry requirements apply:

 

• Minimum age: 18
• Competent English language skills (comprehension and spoken)

 

Once you book your course place, you'll receive course confirmation and within 48 hours. 

Then, prior to each class, your course trainer will email you a link to join your online classes. You'll need to download a small piece of software before you're first class - so it's a good idea to get ready approx 15 minutes before the first class start time. 

 

At the beginning of the first class, your trainer will explain to you how the functions of your online learning platform work and what to expect from your online classes.

Our Live Online Courses are:

 

• Live Classes...Not Pre-Recorded ​

• Taught by Industry Specialists...Not Self-Taught

• The same Teachers as London courses

• The same Content as London courses

 

With our live-classes, delivered through video-conferencing, connect and interact with your course trainer and classmates from all around the globe, creating a vibrant and dynamic learning community.

 

No matter where you are, we hope you'll find our online courses an opportunity to develop your skills through live, real-time interaction with professional, industry experienced trainers from The Event School London. 

 

​Whether you are looking for career change, or want to improve your prospects with new skills, our online courses provide the opportunity to work with our experienced trainers who can guide and advise you on achieving your professional goals.

In order to undertake your online classes you will need:

 

• A PC, laptop or tablet device with a webcam and reliable internet 
   
• A quiet space away from noise where you can participate in your online classes without distractions 
   
• You will be required to have your webcam on during your online classes as certification requires attendance and participation
   
• Certification requires a minimum of 85% attendance of your online classes plus a Pass Mark on the course assessment.